As Dr. Avi Weisfogel spoke to Ideamensch, you can almost hear the excitement in his voice as he talks about his business, Dental Sleep Masters. A dentist with a degree from the New York University College of Dentistry, Weisfogel had a practice in Old Bridge, New Jersey for 15 years, however, he wasn’t passionate being a dentist. Despite earning the Best Dentist designation multiple times, Weisfogel became engrossed in treating sleep disorders and showing other dentists how to grow their practice by fitting patients with oral appliances to treat sleep apnea. Dental Sleep Masters allows him use his experience as a dentist and his background in marketing while helping people lower their risk of developing any of the serious complications that may occur with undiagnosed sleep apnea.
Avi Weisfogel specializes in teaching dentists how to integrate sleep medicine into their practice or have a practice dedicated exclusively to sleep medicine practice if they choose. The program’s clinical training, business plans and staff training has helped dentists across the nation treat patients with sleep-disturbed breathing. The Dental Sleep Masters program is comprehensive; dentists leave the program with access to a coach, so when they get back to their office, they will have help getting started.
In a Dentistry Today interview, Weisfogel told the interviewer that sleep medicine was still an untapped market for dentists. It’s profitable and rewarding, Weisfogel says; which is why Dental Sleep Masters is unveiling its turnkey program at the 2015 ADA annual session. Weisfogel co-founded Dental Sleep Masters in 2014, along with two other dentists, and since he has such a knack for marketing in marketing, Weisfogel is in charge of growing the business.